Giveaways done right.
Straightforward Giveaway campaigns with minimal legwork and maximum impact: what more could you want?!
Since 2016 we have endeavoured to change the Social Media Giveaway landscape and offer our wonderful clients the ability to grow their following, convert new contacts into sales, network within their niche and open up new business opportunities. It all stems from our genuine understanding of how the Instagram algorithm works, a host of amazing Influencer contacts, a knack for styling and the ability to get the job done for you.
The benefits of doing group giveaways on instagram.
AN ISSUE MY CUSTOMER MAY BE FACING.
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Grow your following! Our entry method for the public is easy, fast and free. They simply follow all the brands involved in the Giveaway - including you!. Hello new (and totally relevant!) followers!
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Half the price and half the work. Get your brand discovered at fraction of the price by splitting advertising costs between each brand involved. Pricing includes A-Z organisation costs plus Influencer, Permits, Facebook Ad spend and additional promotion expenses for all our Giveaways.
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WE WORK OFF A SIMPLE FORMULA:
Brands That Compliment Each Other
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A Killer Marketing Strategy
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Epic Prizes that entice your Target Market
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Success!
READY TO COLLABORATE?
HOW OUR GROUP GIVEAWAYS WORK
01
Secure your spot + fill out a form.
CONFIRM PRIZES
Settle your 20% deposit and complete a quick form so we can grab all the info off you such as what prize you'd like to contribute, any imagery we may need and the next steps.
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Launch day!
SHARE TO YOUR AUDIENCE
Everything you need such as graphics, posting schedules and more will be sent to you in an easy-to-follow Welcome Pack. Schedule the giveaway post and sit back and your watch your audience come to you!
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CHOOSE THE PRIZE + THEME THAT SUITS YOUR CUSTOMERS.
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Apply for your favourite giveaway.
Simply apply for an upcoming giveaway via our online application form. We approve brands based on suitability and product type to ensure all brands are complimentary and not competitive to one another, the last thing you want is to be actively promoting your competitor in the same Giveaway!
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Giveaway organisation.
SIT BACK WHILE WE DO ALL THE LEGWORK.
We'll arrange permits, write the Ts and Cs, organise Influencer promotion and create all the promo graphics for this Giveaway whilst you keep busy doing the things in business you love.
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Analytics Report
ANALYSE THE RESULTS
An Analytics Report will arrive in your inbox within 7 days of the Giveaway concluding which will outline key stats such as followers gained, demographics, audience feedback and more.
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Aaaaand, now you're hooked.
FREE BONUSES!
Three Giveaway Workbook Resources
60+ pages of valuable information, printable worksheets and actionable to-do lists to make sure your brand gives the best first impression to new followers and equips you with the know-how to convert your new audience into loyal long-term customers. Because giveaways without the strategy = fail.
don't take our word for it,
take theirs:
ADELE NAIDOO
It was such a dream working with The Collab Society team on an amazing giveaway. Every step of the way, the level of communication was amazing.
ORICOM
Their planning and attention to detail makes for a success every time, and their careful instructions have led to fantastic results in social growth and brand awareness.
RUG CULTURE
We love the transparency and guidance offered during the campaigns, which have helped our brand tap into new market segments and gain incredible exposure. It’s a big thumbs up from us!
AUSTRALIAN-BASED FOLLOWER GROWTH THAT ALIGNS WITH YOUR IDEAL TARGET AUDIENCE.
This is for you if you want:
INCREASE YOUR BRAND AWARENESS BY COLLABORATING WITH BUSINESSES AND INFLUENCERS WITHIN YOUR NICHE.
GENUINE FOLLOWERS ON INSTAGRAM THAT ARE INTERESTED IN WHAT YOU HAVE TO OFFER.
WORK WITH PROFESSIONAL STYLISTS, PHOTOGRAPHERS AND INFLUENCERS WITHIN YOUR BUDGET.
IMAGES COMPLETE WITH PROPS, MODELS IN BEAUTIFULLY STAGED SPACES.
It's probably not for you if you want:
AN ENORMOUS INFLUX OF RANDOM FOLLOWERS FROM ALL OVER THE WORLD TO BOOST YOUR STATS.
IMMEDIATE SALES WITH LITTLE TO NO TIME TO NOURISH YOUR NEW AUDIENCE.
A SERVICE THAT INCLUDES ROUTINE AND ONGOING SOCIAL MEDIA MANAGEMENT.
Got questions? We got answers.
WILL I GAIN NEW FOLLOWERS?
Absolutely! In order to gain an entry, entrants must follow all brands involved in the Giveaway - including you! You can see an example of our entry instructions on our previous Giveaway post here.
HOW MANY FOLLOWERS WILL I GAIN?
As with all types of online marketing, you can never predict exactly what the result will be (although that would be quite night wouldn't it?!). In each campaign overview, we share the stats from a previous and similar giveaway, but we cannot predict future results as too many varying factors are involved. What we can tell you though, is we are quality over quantity focused and would much rather help you gain a following of 150 potential customers than 15,000 rando's that unfollow once the winner is drawn 😉
WHAT TYPE OF ADVERTISING IS PUT BEHIND THE PROMO?
We are huge believers in using a wide range of advertising strategies to push our campaigns further because over the past 6 years, we've learnt what works and what doesn't! Each Giveaway will have an allocated budget to put towards Influencer promotion, Facebook and Instagram Ad spend and major brand endorsement via socials and email. We also share each campaign to our incredible email database consisting of 18,000+ small-biz obsessed women in Australia.
WHAT QUALITY OF FOLLOWERS WILL I GAIN?
We want to ensure our Giveaways are only attracting entrants (and followers!) that fit within your ideal target audience. We do this by offering prizing and working with brands that speak to your audience, highly targeted paid ads and a strict vetting process to ensure everyone involved does indeed operate within the same relevant industry.
ARE THE GIVEAWAYS OPEN WORLDWIDE?
Yes! Our Giveaways are open worldwide as a majority of the businesses involved do offer international shipping, however, since 99% of the brands we work with are Australian based, so we very rarely do have international winners drawn. Of our 111,000 Instgram followers, we currently have 87% living in Australia (and 97.5% of those being women).
DO I HAVE TO POST? WHAT IS INVOLVED FROM ME?
We have options for brands that would like to get involved in the promotion of the Giveaway (Standard or Custom spots) or if you'd like to entirely sit out of promoting to your audience due to time restraints, that's also fine, we have a Silent spot option for this at a surcharge which is allocated to additional Ad spend. Involvement is super easy and we make it extremely simple with our Welcome Pack containing step by step instructions, graphics and caption copy to share with your audience.